# Google Updates Search Algorithm to Combat AI Deepfakes 🔍

**URL:** <https://onehack.st/t/google-updates-search-algorithm-to-combat-ai-deepfakes/288050>\
**Category:** News & Articles\
**Tags:** hacking\
**Created:** [August 1, 2024, 3:31am UTC](https://onehack.st/t/google-updates-search-algorithm-to-combat-ai-deepfakes/288050 "2024-08-01T03:31:57Z")\
**Posts on this page:** 1\
**Page:** 1

<div class="post-metadata">

**Author:** ![TheJoker](https://onehack.st/user_avatar/onehack.st/thejoker/32/22660_2.png) [@TheJoker](https://onehack.st/u/TheJoker)\
**Post date:** [August 1, 2024, 3:31am UTC](https://onehack.st/t/google-updates-search-algorithm-to-combat-ai-deepfakes/288050/1 "2024-08-01T03:31:58Z")

</div>

**Summary:**

1. **Enhanced Filtering** : Google updates its search algorithm to better filter out unwanted sexually explicit AI deepfakes, automatically removing related search results to prevent repeated reporting.
2. **Demotion of Host Sites** : Sites that consistently host non-consensual deepfakes will be demoted in search rankings, making it harder for such content to appear in search results.
3. **Content Differentiation** : Google aims to distinguish between consensual and non-consensual explicit content, though it acknowledges the technical challenges and potential inaccuracies in this effort.

[Read more on PCMag](https://www.pcmag.com)