# Performance Creative Master Course By Dara Denney

**URL:** <https://onehack.st/t/performance-creative-master-course-by-dara-denney/265627>\
**Category:** Money Making Methods & Guides\
**Tags:** learning, tools, freebies, business\
**Created:** [November 24, 2023, 9:40pm UTC](https://onehack.st/t/performance-creative-master-course-by-dara-denney/265627 "2023-11-24T21:40:08Z")\
**Posts on this page:** 1\
**Page:** 1

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**Author:** ![WhiteHat](https://onehack.st/user_avatar/onehack.st/whitehat/32/162514_2.png) [@WhiteHat](https://onehack.st/u/WhiteHat)\
**Post date:** [November 24, 2023, 9:40pm UTC](https://onehack.st/t/performance-creative-master-course-by-dara-denney/265627/1 "2023-11-24T21:40:08Z")

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![image](https://onehack.st/uploads/default/original/3X/7/5/75e0ff0ea6c28fea95c04781e625aa3f64ca2cbc.jpeg)

**Dara Denney - Performance Creative Master Course**

**What You Get:**

- Introduction: Welcome!
- A personal note from Dara
- How to get the most out of this course…
- Creative Strategy Research
- Why is creative strategy research SO important?
- How to Conduct a Reputation Analysis
- How to Mine Customer Testimonials
- Golden Nugget Reviews: The Secret Sauce to Creative
- How to Analyze Your Competitors’ Creative THE RIGHT WAY
- How to Quickly Analyze Past Performance
- How to Present Your Creative Strategy Research to Your Team
- Creative Formats That Convert
- How to Use This Section + Notion Guide
- The 10 Creative Formats to Test First
- 10 UGC Strategies That Convert
- 15 Creatives for Service Businesses, B2B, and Info Products
- Consumer Psychology and Messaging That Converts

Overview

- The 16 Human Desires
- Advertising Strategies That Scale (How to Take Big Swings with Your Creatives)
- Copywriting That Converts: Primary Text
- The Creative Strategist Toolkit
- The Tools I Use Everyday as a Creative Strategist
- How to Build an In-House UGC Team

**Overview**

- How to Write a UGC Brief that Results in Winning Creative
- How to Source UGC Creators
- How to Build an In-House UGC Team
- The Creative Project Workflow
- An Overview of The Creative Process
- How I Use Trello as My Project Management Tool
- The Creative Roadmap: How to Track Your Creative Pipeline
- How to QA Your Creatives
- How to Test Your Creatives
- Naming Conventions (Surprisingly important!)
- How to Make a Creative Testing Framework
- How to Test Creatives (TWO DIFFERENT METHODS!!)
- How to Analyze Creatives (Advanced)
- Overview: My Creative Analytics Cheatsheet
- The Key Metrics You Need to Track (and my take on attribution softwares)
- The Reports You Need to Be Running Weekly, Monthly, Quarterly
- How to Lead a Creative Retro with Your Team (Slide deck!)

**What’s next?**

- Iterations to Make When You Find Winners and Losers

SALES PAGE: `https://dara-denney-s-school2.teachable.com/p/performance-creative-master-course`

[Download Link](https://mega.nz/folder/8vEXwQTK#bMA-1WAA1UpvxnCSWzEXLA)  
Password: `wsodownloads.in OR wsodownloads.site OR WSODownloadsite.com`

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Source: WSO/onehack.st

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**Happy learning!**