# Smart Social Media | Molly Pittman

**URL:** <https://onehack.st/t/smart-social-media-molly-pittman/289294>\
**Category:** Money Making Methods & Guides\
**Tags:** programming, earn-money\
**Created:** [August 18, 2024, 10:31pm UTC](https://onehack.st/t/smart-social-media-molly-pittman/289294 "2024-08-18T22:31:30Z")\
**Posts on this page:** 1\
**Page:** 1

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**Author:** ![Prometheus](https://onehack.st/user_avatar/onehack.st/prometheus/32/34950_2.png) [@Prometheus](https://onehack.st/u/Prometheus)\
**Post date:** [August 18, 2024, 10:31pm UTC](https://onehack.st/t/smart-social-media-molly-pittman/289294/1 "2024-08-18T22:31:30Z")

</div>

![image](https://onehack.st/uploads/default/original/3X/b/6/b6b76b7322c13566004ab59aaa4d825144a5aeb2.png)

Molly Pittman – Smart Social Media

### **WHAT YOU’LL LEARN:**

- 
### On-demand Training with Laura Palladino
- 
### 13 sessions of in-depth training videos and how-to tutorials and Q&A recordings
- 
### 5-step ICOSA Framework for planning, launching, and monetizing social media campaigns
- 
### Resource library of step-by-step worksheets and fill-in-the-blank templates
- 
### 4 guest instructors who are experts in their field
- 
### BONUS #1: Ambassador Blueprint ($397 value)
- 
### BONUS #2: Zipify Pages – 2-month Membership ($194 value)

### **SESSION 1**

Think Like a Social Media Manager

#### **COURSE VIDEOS**

- Welcome to Train My Social Media Manager
- How to Think Like a Social Media Manager
- SaaS I.C.O.S.A. Walkthrough (Zipify Apps)
- Ecommerce I.C.O.S.A. Walkthrough (BOOM!)
- Info Product I.C.O.S.A. Walkthrough (Smart Marketer)
- Session 1 Q&A and Feedback

### **SESSION 2**

Forging Your Brand Identity

#### **COURSE VIDEOS**

- Forging Your Brand Identity, with Ezra Firestone
- Session 2 Q&A and Feedback

#### **RESOURCES**

- Brand Identity Worksheet

### **SESSION 3**

Finding Your Customer Avatar

#### **COURSE VIDEOS**

- Why Customer Avatars Are Key for Social
- How Do I Find My Avatar?
- Getting Into the Mind of Your Avatar
- Transformation Grid
- Session 3 Q&A and Feedback

#### **RESOURCES**

- Customer Persona Example from BOOM!
- The Customer Persona Canvas
- Customer Avatar Questionnaire
- The Transformation Grid

### **SESSION 4**

Setting Social Media Goals

#### **COURSE VIDEOS**

- Setting Social Media Goals
- Facebook Walkthrough
- Instagram Walkthrough
- YouTube Walkthrough
- Which Advertising Platforms Should I Use?
- Session 4 Q&A and Feedback

#### **RESOURCES**

- Goal Setting, Achieving & Measurement Worksheet

### **SESSION 5**

Content Strategy & I.C.O.S.A.

#### **COURSE VIDEOS**

- Content Strategy & The I.C.O.S.A. System
- Session 5 Q&A and Feedback

### **SESSION 6**

Content Ideation

#### **COURSE VIDEOS**

- ICOSA Deep Dive: Ideation
- Agora Walkthrough
- Evaluating Content Performance with Google Analytics
- Session 6 Q&A and Feedback

#### **RESOURCES**

- The Content Grid
- The Content Marketing Funnel

### **SESSION** 7

Content Creation

#### **COURSE VIDEOS**

- ICOSA Deep Dive: Creation
- Video Formulas
- Video Gear
- Blog Process, with Colleen Taylor
- Editing for Consumption, with Russ Henneberry
- Visual Systems, with Alison Matheny
- Video Content Formulas, with Ezra Firestone
- Session 7 Q&A and Feedback

#### **RESOURCES**

- Template: Blog Post, Email & Social
- Video Gear Order List
- Headline Formulas

### **SESSION 8**

Content Optimization

#### **COURSE VIDEOS**

- ICOSA Deep Dive: Optimization
- IGTV: Resizing
- Creating Quote Images
- IGTV: Converting Horizontal Video to Vertical
- Session 8 Q&A and Feedback

### **SESSION 9**

Content Syndication

#### **COURSE VIDEOS**

- ICOSA Deep Dive: Syndication
- How To Upload A Video To YouTube
- How To Upload A Video To Facebook
- Pinterest Pin Tutorial
- IGTV: Uploading Tutorial
- How To Upload To Instagram Stories
- Session 9 Q&A and Feedback

### **SESSION 10**

Content Amplification

#### **COURSE VIDEOS**

- ICOSA Deep Dive: Amplification
- Amplifying a Blog Post Via Email
- Session 10 Q&A and Feedback

### **SESSION 11**

Content Data & Analysis

#### **COURSE VIDEOS**

- ICOSA Deep Dive: Analysis & Re-ICOSA
- Engagement Data in Facebook Creator Studio
- Analyzing Content Performance in Google Analytics
- Looking at Post Data in Agora Pulse and Klaviyo
- Session 11 Q&A and Feedback

### **SESSION 12**

Customer Communication

#### **COURSE VIDEOS**

- Handling Customer Feedback / Protecting Your Brand’s Reputation
- Session 12 Q&A and Feedback

#### **RESOURCES**

- Responding on Social: Macro Examples

### **SESSION 13**

Giveaways

#### **COURSE VIDEOS**

- Giveaways
- Social Contests
- Session 13 Q&A and Feedback

#### **RESOURCES**

- Giveaway Rules
- Giveaway Checklist

[Download Link](https://mega.nz/folder/zCZnBaAD#XFqx2r5pQP4sS5X9_H5Qhw)

`Source: wsodownloads`

**Happy learning!**